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Most Republicans prefer not to hear the political views of celebrities because Americans appear to be experiencing “information overload” after the election, according to a poll released Thursday.
AP-NORC Center for Public Relations Research published a survey titled “Most adults feel the need to limit their consumption of political news due to fatigue and information overload.”
Sixty-one percent of Republicans strongly/somewhat disapprove of celebrities talking about political issues, while 27% neither approve nor disapprove, and 11% strongly/somewhat approve. For Democrats, however, 20% strongly/somewhat disapprove, while 40% neither approve nor disapprove, and 39% strongly/somewhat approve.
Much of America is still reeling from a contentious election, to the point where many are apparently completely burned out on political news.
“Sixty-five percent of adults felt the need to limit their media consumption about government and politics due to information overload, fatigue or similar reasons, and half felt the same because of foreign conflicts,” according to a summary of the survey results. “About four in ten adults feel the same way about news about the economy and climate change.”
Democrats are more likely than Republicans to say they feel the need to limit theirs media consumption talk about government and politics overall, at 72% vs. 59%.
Taylor Swift performs on stage during the “Taylor Swift | The Eras Tour” at Lucas Oil Stadium on November 1, 2024 in Indianapolis, Indiana. (Photo by Kevin Mazur/TAS24/Getty Images for TAS Rights Management) (Kevin Mazur/TAS24/Getty Images for TAS Rights Management)
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“People don’t want politics to interfere with their entertainment or shopping experiences,” the summary said. “Forty-three percent of adults approve of small business exposure on political issues, and 20% disapprove. But only a quarter approve of exposure of celebrities, professional athletes or large companies, while 4 in 10 disapprove.”
The study noted that “Democrats are more likely than Republicans to approve of celebrities, professional athletes, and large companies speaking publicly about politics. Democrats and Republicans view small businesses speaking out about political issues similarly.”
Then-Democratic presidential candidate Vice President Kamala Harris looks at an event monitor from backstage, just before taking the stage for her final campaign rally, Monday, Nov. 4, 2024, in Philadelphia. (AP Photo/Jacquelyn Martin) (AP Photo/Jacquelyn Martin)
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One of the main takeaways from the 2024 election was that podcasts that focus on political and cultural commentary, like “The Joe Rogan Experience,” seemed to influence voters more than celebrity endorsements entertainers like Taylor Swift.
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When she supported the Harris-Walz campaign 2024 was seen as a blow to Trump’s campaign, but President-elect Donald Trump’s victory over Vice President Kamala Harris suggests the Swift endorsement may not have had the real impact Democrats had hoped.
According to AP VoteCast44% of women between the ages of 18 and 44 voted for Trump, while 48% of women 45 and older supported him.
The AP/NORC poll was conducted between Dec. 5 and 9 using NORC’s probability-based panel at the University of Chicago. Internet and telephone interviews were conducted among 1,251 adults.
The overall margin of sampling error for the survey was +/- 3.7 percentage points.
Fox News Digital’s Kendall Tietz contributed to this report.
