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There are fewer and fewer people watching the NBA than in previous years, including some of the biggest names in the sport.
Ratings for NBA games on ABC, ESPN, TNT and NBA TV they were down 25% through Saturdayaccording to Sports Media Watch, and there are many ideas as to why.
A penchant for 3-pointers and a lack of defense are the two main problems that observers point to.
And it has become clear that players are resting more often than before and that the regular season has been watered down in recent years.
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Boston Celtics head coach Joe Mazzulla reacts during the first half against the Milwaukee Bucks at TD Garden in Boston on October 28, 2024. (Paul Rutherford/Imagn Images)
Boston Celtics head coach Joe Mazzulla asked about the drop in viewership, one would think that the coach of the current champion would defend his game. But that was not the case.
“I add to that I don’t watch NBA games. I’m just as much of a problem as everyone else,” Mazzulla admitted, adding that “I’d rather watch something else.
– I don’t like watching matches.
Boston Celtics head coach Joe Mazzulla during the second half at TD Garden on Jan. 19, 2023, in Boston. (Maddie Meyer/Getty Images)
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NBA commissioner Adam Silver recently pointed to the “decline of cable” television as a factor in lower viewership.
“Our young audience doesn’t subscribe to cable and those fans aren’t finding our games,” he said.
The NBA tried to rejuvenate the regular season by adding the NBA Cup, which ended this week with a victory for the Milwaukee Bucks in Las Vegas. However, most fans do not take the NBA Cup seriously despite the money at stake.
Boston Celtics head coach Joe Mazzulla and forward Jayson Tatum (0) on the sideline during a game against the Denver Nuggets at TD Garden in Boston on January 19, 2024. (David Butler II/USA Today Sports)
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It should be noted that TV ratings for men’s college basketball and the NHL are also down 21% and 28%, respectively, from last season. Women’s college basketball is also down 38%, but Caitlin Clark he also pulled out the historical numbers that had to happen.
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