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Ads targeted at kids, not adults, drive sugary cereal sales : Shots

A new study in the American Journal of Preventive Medicine found that just nine children’s cereal brands advertised directly to kids dominated purchases by families with kids: Cocoa Puffs, Frosted Flakes, Froot Loops, Honey Nut Cheerios, Lucky Charms, Pebbles, Reese’s Puffs,…