A John Lewis makeover: How I reinvented my personal style

The last five years is a challenging time for John Lewis. Under Dame Sharon White Chairmanship, partnership should navigate the challenges of Brexit, Covid, and a worth the crisis. During tenure in White mind chairman, he took business from a pre-tax loss of £ 517 million ($ 168 million) in a new tax on February 2025.

A stone corner of that recovery is a perfect customer service commitment. This is one of the four key drivers to grow the refreshing plan.

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John Lewis Partnership Rank in Fortune 500 Europe

Once preserving the rich and famous, thanks to John Lewis, with its own style now available at all.

It begins as an informal chat with one of the partners earlier this year; I did the fact that I felt that my style of dress was sadly understood; The bottom line is that I don’t need a makeover.

With that, the idea was born: How do I want to have a personal styling session, goodwill in association? More later.

Personal styling is not only such a service offered; Homeware and Malutgut Department offers similar services, as well as the Nursery Department. Everything has proved to be very popular.

Katie Papaksonstantinu, Director of John Lewis’s Hospitals and Hospitality, “The personal style of customers who can with the best customers help 2,000 customers a weekend to find the perfect dress.

She went on, “even if it was a booked appointment or an easy-term chat in our style studio, our team will always offer styles, shapes, and products to match their needs.”

“Personal styling is one of the many services and experiences we offer in the store, helping us give the best shopping experience possible …”

Katie Papaksonstantinu

And the success of the service can be judged by the fact that it contributes to an increase in six points in the net promoter strader on the net business.

And what is my experience?

Upon arriving at their Oxford Street Menswear Department, the regular score Men Lewis (unrelated) greeting me with a smiling smile. I wonder what I will let myself in; However, I wouldn’t have to worry.

Marcos stered hundreds of people, including Ed Miliband, Dermot O’Leary, and John Lewis CEO Nish Kan believes, so I was in safe hands.

My curiosity was nervous when she brought me to say, an innocent view that hid a surprise.

And the success of the service can be judged by the fact that it contributes to an increase in six points in the net promoter strader on the net business.

To open the door, reveals a large hidden wear room. Before the appointment, I was asked by many questions about my size, wanted, and what kind of clothing I was looking for, so fully informed mark, who got many outfits for my test.

And this is where service varies from a curate online experience. This is making a new look, using new (for me) cloths, styles, fits, and color. This is an experienced multi-sensory where I need to feel and touch the cloth, try, and experiment, something that is never copied online.

It’s usually appointments in two hours, and the time flew while Marcos moved out of the jackets of clothes worn until clothes worn in different sizes and colors. She always checks and gently took me out of my comfort zone, suggesting different styles while I’m not upset with something more fierce. The consequence is that I am trying to some unfamiliar brands, that if I don’t doubt I’ll talk about.

Mark Lewis (L) and Andrew Busby (R):

At the end of the appointment, the great revealed! We came up with my new look, ready for the first outing stage next week at a retail conference. And I have to say that I am then and I am happy completely.

As an experience, second to the left, and I can’t talk enough to score. It’s true that you make a VIP. And of course, unlike online, there’s no staging (Purchasing solely for social media posts then returning) or bracketing, as this was done in real time, where it was done in real time, where it was done in real time, where it was returned straight to the shop floor, hence eliminating returns as we know them.

The service is free, and you do not have an obligation to buy anything, even if I suspect that most people are.

This story originally shown Fortune.com

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